Staff and shoppers had to be evacuated after a fire broke out on the 5th floor of the historic Primark Bank Buildings in the Castle Street/Royal Avenue area of Belfast.
Currently 14 fire appliances and 80 firefighters are attending the blaze which is believed to have started shortly after 11am.
In videos shared on social media, flames can be seen bellowing from lower parts of the building.
A spokesperson for the Northern Ireland Fire and Rescue service tweeted saying the incident is likely to continue throughout the day also advising residents and businesses in the City Centre to keep windows and doors closed.
It’s understood the high street store was seeking to hire 100 new employees following an 30,000 sq ft extension to the rear of the property at a cost of £30m.
Motorists are asked not to use Bridge Street, High Street, Castle Street, Queens Street, Royal Avenue and North Street to allow fire crews to deal with the blaze.
Irelands first Super Budget easyHotel has opened it’s doors to welcome guests this week, With an investment of £5 million, 60 jobs have been created during construction work which began on the 200 year old building Dax House over 18 month ago.
David Crowe and Kevin Baird, the two men behind this first super budget hotel in Belfast, are keen to point out that although a low cost option it won’t skimp on quality. The easyHotel model is designed to cater for the increasing number of travellers who want simple comfort, a central location and great value to allow them to get out to explore all the experiences cities have to offer.
Speaking about the hotel during construction, David said; “We believe Belfast is ready for this hotel and this brand. As a super budget hotel I’m very proud of the quality of this hotel, which will offer rooms at a reasonable price.
easyHotel Belfast has 81 bedrooms across four floors, free WIFI throughout, with the option of family rooms, double rooms, superior rooms and wheelchair accessible rooms. All bedrooms are air-conditioned, fully heated and have en-suite showers. TV, luggage storage, early check-in and late check-out are available at an additional cost.
The easyHotels brand is already well established across the UK and Europe with hotels in London, Manchester and Barcelona.
The easyHotel model follows easyJet where transactions are online or via mobile app. Book online easyhotel Belfast or booking.com
Stellify Media, the makers of Can't Touch This and Blind Date, need people to be part of the studio audience this week for a show called Chicken.
Filming dates are Wednesday, April 11 to Saturday April 21, except Sunday, April 15.
Attendees must be able to stand for periods of time during filming
In order to register people need to email firstname.lastname@example.org and they will be in touch to confirm the details.
Filming of the show is outside Belfast with return coach travel from Belfast City Centre will be provided. It will collect in Belfast at 12.30pm and return to the City Centre by 7pm.
You will be provided with a light lunch, glass of wine or beer, and a warm up show by Micky Bartlett.
Hollywood blockbuster Titanic turns 20 years old this year - and the Titanic Belfast is doing something incredible to celebrate.
The tourist attraction is holding a Movie Month, with a lineup of incredible events to mark the special occasion.
They're also offering free entry to anyone who shares the same name as the film's two lead characters.
So from November 19 to December 19, anyone who has the name Jack or Rose can enter the tourist attraction for free.
And different variants of the names, like Jacques and Rozycka, can also nab the offer.
See if your name is on the list here:
People hoping to get in on the deal should bring a birth certificate, passport or driving license to ensure their entry.
Titanic told the epic story between Jack (Leonardo DiCaprio) and Rose (Kate Winslet) on the ill-fated ship.
It went on to win 11 Oscars after its release, including best film.
The rest of the location's Movie Month programme kicks off with a red-carpet movie-themed Titanic Afternoon Tea and Movie Experience on November 19 and again on December 19.
They're also hosting the Titanic Drive-In Movie Experience on November 29, where fans will get the chance to watch the movie under the stars at the exact spot where the original ship was designed, built, and launched.
For a full programme of events, and for full Terms and Conditions visit www.titanicbelfast.com
IT’s that time of year again when nothing says Christmas is coming quite like the arrival of the Christmas Continental Market at Belfast City Hall and with the countdown well underway, excitement has been building as Belfast City Council and the organiser Market Place Europe announced the festive tradition would be returning for the 12th year.
Opening from Saturday 19th November to Thursday 22nd December 2016, the gates will be open every day for visitors to explore a number of countries from across the world including Germany, Spain, France, Italy and a number of local traders. Santa will be visiting the market to meet families as there will be plenty of entertainment during our visit.
Visitors will be able to avail of the now infamous culinary delights including a range of products such as cheeses, olives, Italian nougat, Belgian chocolates, French tarts, (made on site by a fantastic Breton Patisserie) Mouthwatering foods will be available for customers to sample and buy as they wander around the Yuletide market - giant Bratwurst sold from a traditional Schwenkgrille, Spanish Paella, exotic and rare meats from around the World such as Alligator, Impala, Kangaroo and Wild Boar.
For those who enjoy Crepes one of the best Creperies in Europe will be selling both the sweet crepes and savoury Galettes alternatively the Dutch equivalent the Pofitjes (or mini pancakes) will be served with a variety of toppings. And of course bringing a great splash of colour is the Dutch Bulb and Plant Garden selling a fabulous array of bulbs, trees, shrubs, garden ornaments and bird feeders.
For more information, visit the Market Place Europe Website
Interested in visiting? Book a hotel in Belfast
BELFAST's Botanic Gardens were awash with colour and culture as thousands descended on the tenth annual Belfast Mela this weekend.
Now in its milestone year the Belfast Mela is one of Northern Ireland's largest cultural events and organisers ArtsEkta hoped to attract over 30,000 people through the gates, however early indications suggested this years event was the biggest ever.
Festival goers were treated to a host of world and local musicians, dancers and artists as a way for people to learn about other cultures and celebrate diversity.
Visitors were also able to sample food from places as diverse as India, Spain, Poland, Mexico and Thailand at the Mela's international food market.
Celebrating a decade of diversity the festival has brought around quarter-of-a-million people together and speaking to the press ArtsEkta director Nisha Tandon said the team was "proud to have created this creative cultural meeting" showcasing "the benefits and vibrancy of our increasingly diverse society".
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